Handling complaints & angry customers


Program overview


Difficult situations are inevitable in a service industry especially when we deal with various customers who are bent on getting their way. A complaint is basically an expression of customer distress towards a situation that differs from his expectations of the service rendered. Although a complaint implies negative ramifications, it actually presents the service provider with the opportunity to offer redress and restore a customer confidence, as well as attaining customer satisfaction. Neglect or mishandling of a complaint would have serious repercussions to the service organization by way of loss of customer and subsequent damage to the organization's reputation. The difference between the service rendered is easily measured by the method of handling complaints and recovering from difficult situations.

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Program objectives

Upon actively participating in this course, you will be able to:

Understand the reasons customers become difficult and work towards preventing such situations.
Foster discussions and understanding on the nature of a dissatisfaction.
Understand and manage our emotions when dealing with different types of customers.
Value and welcome complaints as opportunities to provide redress and attain customer trust and satisfaction.
Respond to criticism better.
Acquire skills to handle difficult customers.
Learn to say YES! Even when it seems like a NO!
Know the usage of correct words, tone and body language when dealing with various types of difficult customers.
Know the necessary steps to be taken to solve a complaint (listen, understand, identify, discuss solutions and solve).
Employ effective EQ listening skills in handling various customer types
Employ powerful service recovery methods to renew customer confidence and increase loyalty.

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Training methodology

100% Activity based training
Group discussions
Case studies
Interactive storytelling
Video presentation

Who should attend

This programme would be highly beneficial to Managers, Executives, Officers and Supervisors who are involved in the food and drink industries, manufacturers, service providers

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Training content Day 1


Key elements of a WORLD CLASS Customer Experience excellence 

Attitude
Skills
Knowledge
Behaviour
Group presentation

Empathy – Putting Emotional Intelligence to work

Understanding customer’s perspective, emotions, wants and needs
Developing your Empathic Customer Experience Statement
Learning to use empathic dialogue to develop trust
Exercise: Developing empathic statements to use according to actual customer issues

Rapport Building Communication Flow in complaint situations

Active Listening
The L.I.S.T process (Acknowledge, probe, solve)
Identifying actual customer complaint scenarios
Exercise: Developing complaint handling dialogue
Role play
 

Professional / Articulate Speaking

Communicating without body language through phone
Articulate speaking
Mastering and Applying Voice Characteristics
Tone, Pitch, Rate of Speech and Volume
Trainer demo through participant interaction

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Training content Day 2


Positive body language in complaint situations

Conveying non-verbal impressions
Synchrony vs Dyssemia
Slide presentation – Do’s & don’ts of body language

Developing a customer-centric service mindset 

Self - diagnosis
Service Dimensions All Customers Care About
Exercise: Are we fulfilling those dimensions?
Exercise: What needs to be done?

De-fusing angry customers

During this module, we identify and practice the crucial steps in calming and directing an angry or irate customer.
Why do customers get angry?
Managing / filtering our own emotions
Managing the customer’s emotions – A structured approach
Role play sessions on real scenarios
 

Handling complaints through email

The trainer provides email templates for the following customer requests including complaint handling:
Form or document request
Apology email with request for further information
Giving information & Instructions
Additional templates shall be created in case the participants provides more scenarios
Group exercise – Customizing the trainer’s templates to the client’s business

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About Shahrukh Moghal - Facilitator



Shahrukh Moghal training in Malaysia

Shahrukh Moghal

Accredited & Certified by:
Human Resource Development Corporation
Under Ministry of Education, Malaysia

Shahrukh Moghal is a Certified Trainer by PSMB Pembangunan Sumber Manusia Berhad Certificate EMP 1654 He has over 20 years of experience in call centre training and training coordination He conducts Certified Contact Centre Professional program subsidised by HRDF under its Graduates ENhancEment pRogrAmme for Employability (scheme for fresh graduates). Shahrukh is actively involved in developing agent and team leader skills in in the contact centre environment To date, he has helped close to 90 large contact centres upgrade the skills of their telesales, customer service and debt collection agents and team leaders.

Shahrukh is the man behind The PLEASE! ™and LEAP! ™Workshops which train frontliners to implement winning Customer Interaction Tools such as to Probe, Listen, Empathize and Articulate Especially in Contact centre customer service, Face to face customer service, Telesales and Debt collection through phone.

His training style revolves around Concepts, Application, Reflection and most of all FUN!! His training sessions are filled with an air of positivity and motivation for the participants.

Shahrukh’s youtube channel including frontliner skills development modules is as follows:
https://www.youtube.com/user/shahtrainer/videos

To view TESTIMONIALS given by clients, please click here:
http://www.contactskills.com/testimonials.html

Shahrukh's Client list

http://www.contactskills.com/clients.html

In depth and detailed profile is available upon request.

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Our vision

Facilitating Customer Delight through Professionalism in Human Capital Development

Our mission

To provide leading edge customized training solutions in each campaign
To develop an experienced team of consultants with impeccable knowledge and experience in their relevant areas of expertise


Our values

Honesty, Integrity, Sincerity

Contact

Quality Input Resources Sdn. Bhd.
Contact person: Shahrukh Moghal
M: +60123278240
Email: shahrukh@contactskills.com